What a visual page builder should actually do

The first drag-and-drop page builder I ever used was FrontPage 98. It shipped output that no other browser could render, inserted proprietary extensions into every template, and made hand-editing afterward a nightmare. Twenty-eight years later, most visual builders still ship some version of that same problem.

LaravelDesign's builder, powered by GrapesJS, is opinionated in a different direction. The canvas is HTML. The blocks are HTML. The save output is HTML. There is no proprietary intermediate format. If you open the saved page in a text editor you see the same markup the browser sees. If you open it in your favorite code editor and hand-edit a block, then reopen it in the builder, it still works.

Eleven blocks ship out of the box: hero sections, features grids, testimonials, pricing tables, CTAs, image galleries, contact forms, FAQs, and column layouts. Every block is a real composable thing — the hero's headline is a standard H1, the CTA's button is an anchor tag, the pricing table is three columns of list elements. Style it with your Tailwind config or override the whole template. No magic.

When a visitor loads the page, they get clean HTML served by Laravel's view system. No JS framework booting up to render content that could have been static from the start. The builder is for the author. The visitor never knows it exists.

That's what a visual page builder should do.